Nigeria faces increasing public health challenges on many front. Her maternal and infant mortality, under-5 mortality and HIV/AIDS burden remain one of the highest in the world. Her Primary healthcare is almost non-existent, while the situation is compounded by dwindling budgetary allocation to health. There is thus the compelling need and to improve and promote coverage of key health issues by the media to highlight these issues in an effort to normalising the situation by drawing increasing awareness and attention to the problems in ways that compels definite action from government. Therefore, the critical need to build media capacity to address the myriad public health challenges with critical analysis and professional standards becomes a key part of our intervention.